Slow build

Soarport is still building, which is good to see. Every day, I notice the number of result the word "soarport" has on Google. This is a metric I have used a lot in the past - start with a concept whose name produces 0 results on Google, then track how many results increase over time to determine if the site is progressing. So, when SoarPort started, the term "soarport" yielded 0 results. Then, once SoarPort was reviewed by Mashable, that number increased to 750. Slowly, as syndication sites picked up the story, and as individuals blogged about SoarPort, the results number increased. It's not quite a household term, but the results on Google currently total about 4000. I know it is very easy to get to about 20,000, so I certainly have some work to do. But 4000 is a good start, nonetheless...and Google results is certainly one of, if not "the" key metric to track.